Privacy Policy for Wise Parent Tips
Wise Parent Tips (“we,” “us,” or “our”) is committed to protecting the privacy and personal data of our website users and visitors. This Privacy Policy outlines our practices concerning the collection, use, disclosure, and protection of your information in accordance with global data protection standards, including the European General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”).
By using wiseparenttips.com (“Site”), you acknowledge and agree to the practices described in this Privacy Policy.
1. Commitment to Privacy and Data Protection
At Wise Parent Tips, we value your trust and are fully committed to safeguarding your personal information. We implement rigorous data protection measures intended to prevent unauthorized access, disclosure, alteration, or destruction of your data. Transparency, accountability, and privacy by design guide our approach to data collection and processing.
2. Scope of This Policy and Our Role as Data Controller
This Privacy Policy applies to all personal data collected via wiseparenttips.com and any associated services provided through the Site. For the purposes of applicable data protection legislation, we act as the “Data Controller” for all personal data collected and processed through this Site.
3. Categories of Personal Data We Process
We collect and process the following categories of personal data:
a. Usage Data
Includes information about how you use our Site, such as browser type, IP address, geolocation data, device identifiers, session duration, language preferences, referring/exit pages, and referring URLs.
b. Account Data
Includes your name, email address, mailing address, phone number, and login credentials when you create an account or register for services on our Site.
c. Profile Data
Includes your user profile preferences, purchase history, viewed content, and behavioral interactions with the Site.
d. Communication Data
Includes data from your interactions with our customer support or contact forms, including the content of messages and the related communication history.
e. Technical Data
Includes information about the devices you use to access the Site, your operating system, browser plugins, device type, system configuration, and diagnostic data.
f. Transaction Data
Includes details of payments made (e.g., amount, time, method of payment), billing details, delivery address, and confirmations tied to transactions executed through the Site.
g. Preference Data
Includes your marketing communication preferences, product interest selections, cookie consent preferences, and survey responses.
4. Legal Bases for Processing
We process your personal data lawfully under the following legal bases:
– Consent: Where you have given clear consent for processing your personal data (e.g., subscribing to our newsletter).
– Contractual Necessity: When processing is necessary to perform a contract with you or provide services you request (e.g., fulfilling orders).
– Legal Obligation: Where we are required to process data to comply with applicable laws and regulations.
– Legitimate Interests: For purposes such as analyzing usage patterns, improving services, preventing fraud, or enhancing user experience, provided our interests are not overridden by your rights.
5. Your Rights Regarding Personal Data
Subject to applicable law, you may have the following privacy rights:
– Right of Access: To request access to personal data we hold about you.
– Right to Rectification: To correct inaccuracies in your personal data.
– Right to Erasure: To request deletion of your personal data, subject to certain exceptions.
– Right to Restriction: To restrict our processing of your personal data under specific conditions.
– Right to Data Portability: To obtain and reuse your personal data in a structured, commonly used, and machine-readable format.
– Right to Object: To object to processing based on legitimate interest or direct marketing purposes.
– Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time.
To exercise any of these rights, please contact us at [email protected].
6. Security Measures
We implement comprehensive technical and organizational safeguards intended to protect your personal data including, but not limited to:
– End-to-end encryption using industry-standard protocols.
– Access control policies ensuring only authorized personnel access data.
– Regular auditing, monitoring, and system backups for data resilience.
– Staff training on privacy and information security best practices.
Despite these safeguards, no system is entirely immune to risks. We encourage users to exercise caution and protect their own personal information online.
7. International Data Transfers
Where we transfer personal data outside of the European Economic Area (EEA) or your home jurisdiction, we do so under approved transfer mechanisms such as:
– Standard Contractual Clauses (SCCs) adopted by the European Commission;
– Valid adequacy decisions for third countries;
– Other legally recognized measures ensuring adequate data protection.
8. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes it was collected for, including:
– Usage and Analytics Data: Retained up to 24 months.
– Account and Communication Data: Retained for the duration of your active relationship with us and up to 6 years after account closure.
– Transaction and Payment Data: Retained for a minimum of 7 years to comply with tax and contractual obligations.
– Marketing Preferences: Retained until consent is withdrawn or data is updated.
9. Cookie Policy
Our Site uses cookies and similar technologies. Cookies are small data files that store data on your device to improve user experience and help us understand how users interact with the Site.
Types of cookies we use:
– Essential Cookies: Necessary for the functionality of the Site (e.g., logging in, navigating pages).
– Functional Cookies: Enable enhanced functionality and personalization.
– Analytics Cookies: Help us understand user behavior through services like Google Analytics.
– Performance Cookies: Allow us to measure the performance of content and user interface features.
10. Cookie Management and Compliance
Upon your first visit to our Site, a cookie banner will allow you to accept or reject cookies as per GDPR and CCPA requirements. You may also adjust cookie settings via your browser or revisit the cookie management settings on the Site at any time. If you are a California resident, you have the right to opt-out of the sale of personal information.
For more information, consult your browser’s support resources or contact [email protected].
11. Protection of Children’s Privacy
Our Site is not directed toward, nor do we knowingly collect data from, children under the age of 13. If you are a parent or legal guardian and become aware that your child has provided us with personal data without your consent, please contact us at [email protected], and we will take appropriate steps to remove such information.
12. Policy Updates and Notifications
We reserve the right to modify this Privacy Policy at any time in accordance with applicable laws. Any material changes in the way we process your data will be communicated by posting an updated version of this Privacy Policy on wiseparenttips.com. Continued use of the Site following changes signifies your acceptance of those changes.
You are encouraged to review this Privacy Policy periodically to stay informed about our data practices.
13. Contact Us
If you have any questions, concerns, or requests regarding your personal data or this Privacy Policy, please contact us at:
Email: [email protected]
We are committed to full compliance with applicable data protection regulations and to assisting all users in understanding and exercising their data rights.